Award-winning Group Creative Director with over 13+ years of experience in advertising and marketing. Now, here’s a bunch of stuff I made – if you’re into that sort of thing.

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Prime Video’s The Peripheral - Fabricate the Future - Experiential

To build excitement leading up to the premiere of Prime Video’s sci-fi thriller The Peripheral, we brought fictional 3D print shop Forever Fab to New York Comic-Con. We invited guests to step inside to see the future printed before their eyes...only to discover that someone from the future was watching them.

As guests lingered, things took a strange turn – transitioning from a simple tour of the store to a dystopic head trip. Coded messages flashed on screens, strange voices summoned guests by name, and cryptic emails foretold their fortunes from the year 2099. 


CCO: Ian Grody
GCD: Monica Herman
Creative Director: Erin Hauswirth 
Associate Design Director: Eric Zhou
Designer: Robyn Ozaki


Ex Awards - Best Trade Show Activation - Winner - 2023
Clio Entertainment Awards - TV Series - Experiential Events  Activation - Shortlist - 2023
Clio Entertainment Awards - TV Series - Fan Engagement - Shortlist - 2023


︎︎︎AdWeek - The Most Mind-Blowing Brand Activations at New York Comic Con 2022 
︎︎︎PopInsider - 4 Activations at Comic-Con NYCC That Are Worth the Line
︎︎︎Muse by Clio - From Marvel to Prime Video: Scenes from New York Comic
︎︎︎Collider - ‘The Peripheral’ Gets 3D Pop-Up Shop at New York Comic Con